You’ve Mastered Dentistry. Now Let’s Master Wealth.
You’ve built a successful practice.
But real freedom, the kind that lasts, requires a different kind of thinking.
Being a Business
Owner Isn’t the Finish Line.
You’ve worked hard to build a successful practice.
You’ve taken on the responsibility: the team, the patients, the business.
Your income still depends on your time.
The weight of the business sits squarely on your shoulders.
And lasting wealth still feels just out of reach.
Most dentists try to solve this with more growth, more systems, or more clinical hours.
But what if the real issue isn’t how hard you work — it’s what game you’re playing?
See the Shift That Changes Everything
THE LADDER
What The E-Myth Missed About Real Wealth
You may have heard of The E-Myth. The idea that working on your business, rather than just in it, leads to more freedom.
It’s a helpful shift in mindset… but it’s not the whole picture.
Because whether you're still doing clinical work or not, the reality is this:
Owning a practice doesn’t guarantee financial independence.
- 1Technician
- 2Manager
- 3Entrepreneur
- 4Investor
The 4 Identities Every Dentist Moves Through
The real shift happens when you begin to think like an investor.
Someone who knows how to use their practice to build wealth, not just income.
A Strategic Approach to Building Wealth Designed for Dentists
This isn’t practice management.
It’s not financial advice.
And it’s not a cookie-cutter investment plan.
It’s a structured approach to building wealth, guided by someone who’s done it, with insights drawn from over 25 years of private investing and working with dentists like you.
Whether you're just starting to think about wealth beyond your practice, or you’re already investing and want sharper guidance, the Practice-to-Portfolio™ framework meets you where you are.
Focus Areas
Clarity & Control
Gain strategic clarity and maintain operational control to move with purpose and precision.
Capital Orchestration
Master the art of capital—raising, allocating, and leveraging funds to scale with confidence.
Execution Confidence
Build processes, systems, and habits that lead to consistent, confident execution of your vision.
START HERE
Two Starting Points — Choose Yours
The Dentist Wealth Quiz
What’s Missing May Not Be What You Think.
This short quiz reveals the most common blind spots that hold dentists back financially and how to address them.
The Dentist Wealth Code Series
Short. Clear. Practical.
12 concise videos that reveal how dentists are approaching wealth-building differently, without needing to sell or retire early.
Chartered Accountant and Private Investor
For over two decades, I’ve helped professionals, especially dentists, make the shift from high income to strategic wealth.
I’m not a financial adviser. And I’m not here to help you grow your practice.
I’m here to help you use it, as the engine that funds your financial independence.
Wealth is not a mystery. But it does require a better lens.
TESTIMONIALS
SOCIAL PROOF
Ben C
“We’ve achieved success with Salena’s program and we feel more confident spending time with family without being financially strained.”
Brent W
“Freedom Warrior is like nothing else out there. It’s investment agnostic. It’s been a phenomenal investment of time and money.”
Tony F
“I love the better returns. The education has been really important for me and the mentoring with Salena has been super valuable to tweak and refocus our thinking.”
Ben B
“Its a great community to be a part of. After joining, I have a lot more clarity on what kind of deals I like and why”
Geoff C
“I’d been looking around for a program to enhance my education. I’ve been investing in property for around thirty-five years. I was looking for fresh thinking, for a fresh marketplace.”
Angela B
“What I love most about Freedom Warrior is the fact that it is a true Mastermind. I see that it provides an opportunity to discuss a lot of aspects of wealth and what wealth means.”
Craig B
“It was a no-brainer for me to join. Salena imparts fantastic knowledge that the average person just doesn’t have access to in the street.”
Judy Q
“I had money to invest and no clear direction on what to do with it. I was seeking some considered ideas from an intelligent source and not a financial planner.”
Matt B
“I was looking for access to better deals. I was frustrated that I knew there were great deals out there but couldn't figure out how to find them.”
Barry Y
“I joined Freedom Warrior because we had poor performing properties requiring constant cash flow injection and we were hoping to learn a different pathway to financial independence.”
Martin R
“Salena is a great mentor with a wealth of investment knowledge. I am now able to understand investing for myself & confidently invest in various deals.”
Andrew S
“IWe Joined Freedom Warrior because we were frustrated with local investment opportunities not yielding enough or being too tax heavy.”
Manoj A
“It’s for high net worth players who want to raise their cash-flow. The program has been very, very valuable for me. I thought I knew a lot, but I realise there was so much I didn’t know about investing.”
Rebecca R
“Of course I wanted financial freedom and for my husband to stop working in a highly stressful environment, but what I didn’t foresee was the difference it made in me.”
Dani C
“I wanted to start our investment journey early whilst we had the energy and were building good capital in the business (profits).”
Al R
“We joined Salena because we were frustrated with the long-term poor performance of our financial planner guided wealth pool. We wanted access to better performing deals without significant increased risk.”
FINAL INVITE
You’ve Built a Great Practice.
Now Let’s Build Your Freedom.
You don’t need to exit, overextend, or start over.
You just need a better framework and a few smart moves.
Powered By: Freedom Warrior
Quick Links
Useful Links
Disclaimer
Privacy Statement
Terms of Use
Sitemap
Recourses
Videos
Podcast
© 2025 | All rights reserved.